Brand Power
Aakash Kalani
"Social Media Analyst"
Job Title: Social Media Consultant
Company/School: Strategic Marketing Services (Metric Fox)
Location: Bangalore, Karnataka, India
About Aakash

Focussed and methodical individual with 2.5 years of experience in planning and executing social media marketing activities and secondary research.

Strategic Marketing Services (Metric Fox)
May 2016 - On Going
Bangalore, Karnataka, India
Job Title: Social Media Consultant
Work Type: Full Time
Industry: Market Research
Social Media Consultant
May 2016 - On Going
Lead Generation for B2B clients via organic & paid search (Google Adwords)
Curating content themes & content buckets for clients’ Twitter, LinkedIn, Facebook & Instagram accounts
Working & coordinating with the web design and SEO teams
Managing social media communication via Buffer, Hootsuite &Instagram
Social media advertising campaigns on Facebook & LinkedIn
Running real-time contests on Twitter
Preparing & analyzing benchmarking reports from social media tools like RivalIQ, Simply Measured, Facebook Insights, Twitter Analytics, Twitter C
Building social media marketing strategies for B2B & B2C clients
Handling social media queries by coordinating with client servicing team
Aakash has associated this Work History with :
Social Media Marketing
Jan 2014 - Apr 2016
Gurgaon, Haryana, India
Job Title: Associate Market Research (Social Media)
Work Type: Full Time
Industry: IT/Computers - Software
Work Phone: 9958576671
Associate Market Research (Social Media)
Jan 2014 - Jan 2014
Lead Generation via social media platforms (Twitter, LinkedIn, Google+, & Quora)
Social media optimization by generating keywords through Google Adwords keyword planner tool
Social media branding by sharing relevant content via Cvent’s social media accounts
Managing social media communication via TweetDeck, Hootsuite and ViralHeat
Managing prospects' and clients’ queries through close coordination with US counterparts and Sales Support India
Profiling key influencers and decision makers
Data/Information gathering (Secondary Research) from various sources using Google Search Operators and Social Media platforms
Advanced Internet Research for industry segments, verticals, associations, corporations to expand the share of market space
Tracking and analyzing competitors’ social media marketing activities and strategies
Managing and updating data on the CRM tool (Salesforce.com)
Generating and analyzing reports from Salesforce.com for confined ad hoc marketing campaigns
identifying engagement opportunities with clients and prospects by managing sales representatives social media (Twitter) accounts for different regio
Working and coordinating with the SEO team and campaigns team to design social media (LinkedIn) ads to cater targeted prospects
Analyzing reports from Twitter, Pinterest & Hootsuite to estimate the engagement rate with the prospects
Balaji Institute of Modern Management BIMM
Jul 2011 - Jun 2013
Pune, Maharashtra, India
Masters Degree
Work Skills
Secondary Research
Online Lead Generation
MS Excel
Google Adwords
Company & Contact Profiling - Data Mining
Social Media Analytics
Google Analytics
Social Media Marketing
View More(5)
Jun 2013
PGDM - Marketing
Google Analytics
Oct 2015
Googel Analytics Certified
Google Adwords
Sep 2015
Googel Adwords Certified